The Original Butter Pound Cake at Tracey West Irresistible Pound Cakes was created by our Aunt Ola as a family affair. She would gather her kids in the kitchen as she carefully placed each of her ingredients on the countertop, explaining the purpose for each item. As she began to cream the butter and sugar together until they were light and fluffy, she would have the kids pass each of the remaining items as she requested them.

As the batter became thicker and thicker, once the fresh eggs and flour were added, Aunt Ola would allow the kids to take turns assisting. Back during her time, there were no cake mixers available; everything had to be mixed by hand. They whipped and creamed for what seemed like hours in a hot kitchen with no air-conditioning, which was typical living conditions in the South. No one complained because they knew if they did, they wouldn’t get a chance to lick the bowl – and licking the bowl was the best part!

Following Aunt Ola’s legacy, paying her honor and tribute, inspired by her love for what she did for our family and her exquisite skills in baking, Aunt Ola’s Cookies & Cakes was established in April 2005. The company’s logo is a picture of our Aunt Ola, with our owner’s hair, which represents the two brought together. So many people told us that our products taste like family, which is how we came up with our tagline, “We Taste Like Family.”

After rebranding the company in 2012, the name was changed to Tracey West Irresistible Pound Cakes. Aunt Ola’s tried-and-true recipe still remains as our signature product, which is made with patience, kindness, and love. It represents the part of our family that comes from our heart and Aunt Ola’s soul. Aunt Ola’s secret recipe has been passed down through generations of our strong ancestral history. When we were handed this precious secret recipe, we relished in baking it with pride. It brought back many happy memories of Aunt Ola that compelled us to keep the original southern pound cake a family tradition.

Place your order today to try any of our specialty pound cakes.

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